Customer service- Promotional Strategies
Customer Service Report for Apple Store This report outlines recent experience from apple store for the product which I purchased. I recently purchased Apple iphone 13 Pro max from one of the apple store and will go through the promotional strategies used by company and what they care about customers needs in this report. 1. How does the company create awareness of its product? Brand awareness is a very important component of brand power. Effective branding leads to being recognized and standout. This means company's product’s logo and marketing efforts should be providing knowledge and a level of enthusiasm that gets people excited to try your offerings. According to a GraphicSprings study , Apple’s brand awareness tops all other global tech companies. Their ability to keep their branding simple, aesthetically pleasing, and also marketing in an exciting and informative way hugely contributes to their branding success. 2. H...